Many people first starting out in a small business don’t realize that, in today’s modern world, there are a ton of nifty tools, apps, and software to help make running a small business just a little bit easier. Whether you’re starting your own content marketing business online out of your home or a little coffee shop in your local town square, there are tools you need in order to make that business easier to run and help it become the success you crave. Below, you can find a few of the most must-have software programs out there for small business owners today. 

Document Scanning Apps

The days when you had to have a bulky scanner taking up room in your small office are now in the past. Instead, you can simply download a scan app and easily scan everything from business cards to important papers at the push of a button. This is much more convenient than having to run to the office or even to your bank to have items scanned, don’t you think?

Invoicing/Tax Software

As a small business owner, keeping track of your invoicing, taxes, and anything else to do with the money flowing in and out of your business is extremely important. Invoicing and tax software is the perfect way to send invoices, keep track of money spent and earned, and keep track of anything you will need for your taxes at the end of the year. It’s better to download the right software, than it is to be scattered and unsure of where you stand if the IRS ever decides to come calling with questions. 

Marketing Software

Anyone who runs a small business has to know that marketing is the only way to increase your customer base and sales. From email tracking to campaign builders and from a strong social media presence to SEO and content, it’s all a little easier if you have a reliable marketing software program to keep track of everything you have and haven’t done during your campaigns. 

Shopping Cart Software

You already know that having a website is extremely important to the success of your business, but you also need to invest in shopping cart software as well. As a business provider, you need to be aware of the developments that consumers are relying on these days. If you may have noticed, many individuals tend to rely on an AI shopping assistant to make their shopping choices (refer to https://price.com/blog/smart-online-shopping-assistant/ for more information). Now, when you cater your services to them, you can be aware of such innovations and create software that can deal with them. As for shopping carts, they are set up so that you can accept payment for goods and services you offer on your website. You can take credit card and PayPal payments this way, and it also sets up the ability for customers to calculate shipping charges and taxes charged for their state as well. If you want your small business to grow, you can’t do it without shopping cart software on your website. 

Credit Card Processing Software

If you’re running a brick and mortar location, along with your online location, then you’re going to need a credit card processing software as well. In most cases, cash is a thing of the past and most customers use credit cards and debit cards for just about every transaction. If you don’t have credit card processing software, then you’re apt to lose quite a bit of business.

Anti-Virus Software

It can’t be stressed enough how important good antivirus software is to your business. If your business requires a network connection, and most do today, then this is perhaps the most important software you will purchase. It guards your network and computers against everything from trojan horses to malware. 

These are just a few of the top software programs you need to invest in when you start a new small business. Whether it’s online or in a brick and mortar location, these SAAS options will save you time and money in the long run.